My Resume.
I am a young but seasoned professional who has extensive experience working in startup and tech environments, across departments and disciplines. In addition to my experience developing and managing content, lead generation, content strategy, and inbound marketing efforts, I have embarked on a long and intensive journey of self-education in tech, including many free and paid courses in HTML & CSS, JavaScript, Visual Design, Design Thinking, and more!
PROFESSIONAL SKILLS
UI Design
Prototyping
Wireframing
UX and Market Research Information Architecture Design Thinking
Google Analytics
HTML & CSS
Inbound Marketing
Lead Generation
Product Marketing
Content Strategy
Copywriting
TOOLS
Sketch
WordPress
Balsamiq
InVision
Google Analytics
Axure
Marketing Automation tools
Salesforce
USER EXPERIENCE DESIGN STUDENT
General Assembly | March 2018 - May 2018
- Developed lo- mid- and hi- fidelity prototypes using Balsamiq, Axure, and Sketch.
- Conducted primary and secondary research to identify problem space and project scope.
- Used techniques like card sorts, reverse card sorts, affinity mapping and user flows to align information architecture.
- Developed user personas, journeys, and stories to stay focused on user needs.
- Led visual design, style and prototyping on multiple projects.
CONTENT MARKETING MANAGER
Real Magnet | Jan 2015 - Sept 2017
- Developed, implemented and managed marketing automation infrastructure using Real Magnet proprietary software.
- Managed and reported on content marketing efforts through email and blog content.
- Developed and maintained blog schedule and content strategy. Managed, promoted and hosted monthly product webinars.
- Designed email messages, landing pages, marketing materials and blog content.
CONTENT WRITER / MANAGER
Real Magnet | Jan 2014 - Jan 2015
- Created email messages and product marketing materials in support of conferences, events and trade shows.
- Managed and updated product help site.
- Wrote, edited, managed and published regular blog content using WordPress.